An exciting new local recreation and tourism event group in the Ottawa Valley area has taken an excitingly direct approach to social networking… they simply do it all! From Facebook pages and events, to fully blog-enabled web sites, to Google Calendars, Analytics and more, the organizers of the Mississippi Mills Bicycle Month program have done as much as they can to get word of mouth and conversation going about their event.
With a simple WordPress web site, they have ensured that their content is pertinent, timely and interesting. From there they connected to a growing number of Friends via Facebook and the word of mouth process began. Continual updates to the facebook page and the blogspot ensure that all who are subscribed to the feeds are being updated… along with their friends, and their friends… and so on. Google provides the complex calendar they have for their month long events and Google Analytics oversees the statistical reporting on their marketing efforts as they convert to traffic. In addition, the MM Bicycle Month folks are reaching out and involving their markets with online surveys (Survey Gizmo - a WordPress plug in) and are using a customizable forms system to track folks activities in their Community Challenge system.
June 2010 is Mississippi Mills Bicycle Month… join us in the valley!
